Watch: Get others to promote you
Every real estate agent, from those who are brand new to those who have been in the industry for years, are always trying to promote themselves. They try 1001 different methods to get themselves known...
View ArticleCustomer surveys are a must
In this electronic age, everyone talks about how important it is to give genuine, excellent customer service to generate and maintain a healthy, profitable business. Sadly, the majority only pay lip...
View ArticleWrite your ads like you are talking to a friend
I’ve been teaching real estate advertising internationally since 1994 and I find a great way of helping Realtors to write their ads, is to imagine you are talking to a friend over the phone – so no...
View ArticleWatch: Win the listing before the presentation
These days there is so much technology around that it is easy to get caught up in it and think it is the secret to real estate success. Sometimes it’s the absolute basics that can be so powerful – but...
View ArticleWatch: Real estate advertising is bad and it’s time for a change
Hard words, but there is no nice way to say it – real estate advertising is bad, and it’s time for a change. Worldwide, the real estate industry breaks most of the advertising rules, as practised by...
View ArticleLook after the listings you lose
Everyone knows that your existing customers should be regularly followed up with after the successful sale, to build an ongoing relationship and hopefully, customers for life. How often does that...
View ArticlePoor communication lets your clients down
Ian Grace says, “It still amazes me how many real estate agents don’t speak to their customers if the advertising hasn’t worked and they didn’t get people to an open house.” Watch Ian’s short video...
View ArticleThe three components to getting the best real estate photos
There are three components to getting the best photos of your listings: quality, timing and subject matter. In this video, Ian Grace explains how most salespeople get it backwards when preparing their...
View ArticleDon’t be the hero of your video
The following content may have been republished here without the author's permission. The original post can be found at the following URL: Don’t be the hero of your video. Please visit REMonline.com...
View ArticleVideo is vital for 2019
The following content may have been republished here without the author's permission. The original post can be found at the following URL: Video is vital for 2019. Please visit REMonline.com for more...
View ArticleMatch your videos to your marketing campaign
The following content may have been republished here without the author's permission. The original post can be found at the following URL: Match your videos to your marketing campaign. Please visit...
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